Cereplast, Inc., manufacturer of proprietary bio- based, sustainable
bioplastics, officially opened its European headquarters in France today
to capitalize on the growing demand for sustainable plastics throughout
Europe. Cereplast’s European operations will be headed by Jerome
Raphanaud, who joins the company as senior vice president, Europe.
The office will serve as headquarters for sales representatives and
support staff to assist existing customers in developing bioplastic
applications, and cultivate new market opportunities in industries such
as packaging, automotive and consumer electronics. The facility is
located at 41/41 bis avenue de l’Europe, BP 264, 78147 Velizy Cedex,
France. To further support sales, Cereplast Europe also opened a
distribution center located outside of Amsterdam, The Netherlands this
month. Cereplast’s resins are now available to customers in Europe and
have received all the necessary administrative certifications including
EN13432 where applicable.
“The demand for Cereplast bioplastic resin products has grown
significantly in the U.S. and internationally as a cost-effective and
sustainable alternative to traditional petroleum-based plastic
products,” said Frederic Scheer, chairman and CEO, Cereplast. “Our
expansion into Europe is in response to the growth opportunities we see
in this marketplace which has been tremendously receptive to products
that help increase sustainability. In addition, the current parity of
the Euro versus U.S. dollar will enhance our competitiveness.”
Leading Cereplast Europe, Mr. Raphanaud brings nearly 20 years of
experience in the chemical industry. Most recently, Mr. Raphanaud
headed strategic planning for the PMMA (polymethyl methacrylate)
business unit at Arkema France, a global leader in the chemical
industry. Prior to Arkema, Mr. Raphanud was with Shell Chemicals in
France. Mr. Raphanaud graduated from Ecole Nationale Superieure de
Chimie de Paris (ENSCP) as a senior engineer in chemistry.
“Jerome brings tremendous knowledge of the European chemical and
plastics industries to Cereplast after a successful career with two of
the world’s largest chemical companies,” said Randy Woelfel, president
of Cereplast. “His expertise will be invaluable as we grow Cereplast’s
customer base throughout the continent.”
For more information about Cereplast Europe, contact Jerome Raphanaud at:
Telephone: +33 (0)1 34 63 06 66
Fax: +33 (0)1 34 63 06 99
e-mail:
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Source: Cereplast, Press Release
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