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Further success for green packaging |
Innovia Films says that the sales of its biodegradable packaging
material NatureFlex, used for confectionery products, is going from
strength to strength on the back of increased consumer concerns about
the environment.
A spokesperson from Innovia told ConfectioneryNews.com that the company's initial customers tended to be producers of organic products.
However,
now that more people are concerned about biodegradability and
environmental issues the company is seeing increased sales to more
mainstream customers such as supermarkets, including Sainsbury's and
Tesco.
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